DAILY TESTING SNAPSHOT

TUE 1 SEPTEMBER

Day summary: Two tests called tonight, both for the variant: the Clocking Out AI scenes version won by 32% and the Maui Lead 1 test won by 35%. Both are now the controls on their slots, affiliate versions updating Wednesday. Main VSL pre-roll analysis sent to Ben, variant ahead on conversion with revenue now level, calling Wednesday morning. Three new tests setting up for Wednesday behind those calls: pre-roll Test 3, Clocking Out Lead 1, Maui Lead 2. Two JVZoo headline tests live today. All figures verified live in CB Split tonight.

DIGISTORE

SLOT	TEST	SALES CTRL · VAR	CVR CTRL · VAR	STATUS
Main VSL	Pre-roll Test 2 — I (control) vs JJ 14% ahead on conversion, total revenue now level ($30,538 v $30,250). Order value gap is Upsell 1 only. Analysis to Ben tonight, calling Wednesday morning. Pre-roll Test 3 goes in behind it.	189 · 210	5.3% · 6.0%	CALLING WED AM
Clocking Out	AI Scenes Version — C (control) vs ECalled tonight. E wins, +32% conversion, +32% revenue ($28,781 v $21,771). E is the new Clocking Out control. Next: Lead 1 (Dave Through The Door) vs E, live Wednesday.	160 · 217	4.6% · 6.1%	CALLED · E WON
Upsell 1	Rewrite rerun, confession opening — X (control) vs Y70/30 control-heavy. Variant slightly behind on take rate, too early to read.	100 · 44	30.8% · 28.9%	RUNNING · 70/30
Upsell 2	Headline Test — N (control) vs PDay two, variant slightly ahead.	60 · 64	26.2% · 28.8%	RUNNING
Upsell 3	Rob's No More Dips — I (control) vs ODay two, level.	81 · 85	42.9% · 43.8%	RUNNING
Upsell 4	Rob's Cut the Line — M (control) vs NDay two, variant slightly behind.	53 · 47	29.8% · 26.6%	RUNNING
Maui VSL	Lead Test — G (control) vs H (Lead 1)Called tonight. H wins, +35% conversion, +34% revenue ($18,387 v $13,764). Lead 1 is the new Maui control. Next: Lead 2 vs Lead 1, live Wednesday after the September line change.	95 · 127	2.8% · 3.8%	CALLED · H WON

JVZOO

Agreed with Ben today: JVZoo runs cheap-to-build tests only (headlines, page design, page copy) because of low traffic. Big tests run on DigiStore and JVZoo inherits the winners. JVZoo downtime last week checked with JVZoo, resolved, last 7 days of sales being cross-checked.

SLOT	TEST	SALES CTRL · VAR	CVR CTRL · VAR	STATUS
Main VSL	Exit Pop retest — A (control) vs VVariant 29% behind. Calling when the control reaches 100 sales, three or four more days.	93 · 66	3.5% · 2.6%	RUNNING
Upsell 1	Rob's Take My Machine — I (control) vs JVariant behind. Around six more days for a read.	39 · 32	33.9% · 26.7%	RUNNING
Upsell 2	Rob's Bill Killer — B (control) vs GVariant well behind. Stays up until a replacement test is ready.	26 · 16	28.3% · 17.2%	RUNNING
Upsell 3	Headline test — E (control) vs FLive today.	2 · 1	—	LIVE TODAY
Upsell 4	Instant Income swap + headline test — D (control) vs EPage moved to the Instant Income Upgrade version, headline test live today.	0 · 0	—	LIVE TODAY

THE PROFIT PLAN (LOCK SCREEN LOOPHOLE)

SLOT	STATUS
All slots	Main VSL with Niko, due Wednesday. Rob delivered seven alternate leads today, all approved and with Niko for build, Rob signs off each one. Upsell audio versions (Rob and Morning Method) with Niko, due end of week.

IN BUILD / MOVING

• Pre-roll Test 3 verified and with Faisa, goes live Wednesday once the pre-roll call is made
• Clocking Out Lead 1 connecting to the new control, live Wednesday
• Maui Leads 1 to 3: August to September line change with Niko Wednesday morning, then Lead 2 goes live
• Wanted Man video delivered, four edits with Niko, one copy point with Rob, questions on standalone offer and page with Ben
• Clocking Out mobile format version approved by Ben, with Niko
• Generic upsell page: Receipt and Ledger designs built by Roxy on Clocking Out Upsell 1, layout review with James, then split test
• Affiliate versions for Maui and Clocking Out with Hains Wednesday, Natalie told same day
• Upsell 2 and Upsell 4 copy rewrites with James